Chopard: Happiness (An Act on Happiness Thru Magic)

Immediately after my trip from Japan, I came back to Singapore to perform a customized performance on the theme Happiness.

This event was jointly organized by Cortina and Chopard, “The Pursuit of Happy-ness”. I was delighted (or should I say, happy) to be able to storyboard a performance like this for them. In my years as an undergraduate psychology student, I learnt many things about happiness in my positive psychology class. I had to justify my degree and this fell right into place for that!

I spoke about the Hedonistic Threadmill in which the pursuit of money in itself will lead to habituation and in fact, the lack of happiness. I exemplified this theme by performing a routine where I make money appear out of my iPad.

Then I also spoke about having close relationships and social support as fundamental to positive mental health.

As a finale, I summarized the points to consider when it comes to happiness by symbolizing happiness as a balloon on a string, I tore the pieces of the string up sharing that having just one component of happiness is not enough. I magically fused them into one string, and share that a wholesome approach is the best.

I guess you can say that I had a great time, and it was truly, a happy ending!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He has a Master in Psychology but choose to do magic instead. It brings him joy, and happiness

Got a story to tell? Contact him at alexander@ipadmagician.org

Singapore Success Story: iPad Magic for TWG

I have always held TWG in high regards because they are the case study I would study in my Marketing 101 when I was an undergrad. A truly Singaporean brand, shining across the world, internationally. What a dream if I could one day be like them!

Back to the event, the event was held in Zouk, amd TWG had their extravagant anniversary party last week where I was invited to perform.

The guests consisted of theco-founders in TWG, Mr Taha Bouqdib, Ms Maranda Barnes and Mr Rith Aum-Stievenard. Also present was the CEO of OSIM Mr Ron Sim. It was a delight to be able to present my iPad Magic for them and their colleagues.

At the end of the performance, Mr Taha Bouqdib came by to tell me that it was a great show and everyone loved it! It was a great moment to be affirmed by someone of such affluence.

Thereafter I unbashingly asked for a selfie with him which he happily obliged to.

The night was made even greater when I left the club and bumped into Mr Ron Sim. He then also told me that he really enjoyed the show :)

It was a wonderful night to be able to perform my iPad Magic and soak in the presence of a great Singaporean success story!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He enjoys his tea every now and then with clotted cream and scones.

Got a story to tell? Contact him at alexander@ipadmagician.org

The Peak X Yuli Jewelry (iPad Magic)

When it comes to class and style, there is little to be said about it. The jewellery by Yuli personifies style and class into a precious jewlery piece.

http://thepeakmagazine.com.sg/events/peak-premier-dinner-maybank-private-wealth-vlv/

Combining the elegance, style and magic, I was commissioned to craft an act for Yuli to showcase their jewelry. 

Enjoy this piece of specially crafted magic:

Signing off,

Alexander Yuen (A Finer Side of Magic)

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who value the finer things in life. Booked by luxury brands all over the world, he is the choice of luxury entertainment. The top brands trust him, so why shouldn't you?

For any enquiries, do contact him at alexander@ipadmagician.org

Car Launch iPad Magician Mercedes Benz GLA

The all New Mercedes Benz GLA is a charming, sleek and family friendly car. I was invited to entertain the guests at the launch of the car. 

I specially designed an app on the iPad to make a car model appear. The guests reacted with much delight after seeing the iPad magic. This also gave me a chance to nudge them to check out the real car on display.

Aside from that app, I also designed an iPad Magic app that displays the hashtags of the event and they appear magically in the cards that the guests were holding.

Check out this short video to see the magic and the all New GLA!

And at the end of the event, I got a positive feedback from the organizer and that was a good pat on my shoulder!

“Hi Alexander, 

I would like to thank you for the services at the MB GLA launch. The client enjoyed it very much. 

Thanks”

Great honour to share my iPad Magic at the car launch!
 

Signing off,

Alexander Y (Asia's Top iPad Magician)

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by clients who value the finer things in life. Booked by luxury brands all over the world, he is the choice of luxury entertainment.

For any enquiries,  contact him at alexander@ipadmagician.org today!

LUXURY TIME PIECE: ROGER DUBUIS X PIRELLI WATCH LAUNCH

Imagine the heat of the F1 race combined with the timeless charm of a luxurious time piece, what do you get?

Roger Dubuis x Pirelli gives you a hint of that. Using the Pirelli tyres of the winning F1 car, Roger Dubuis crafted the finest combination of adventure and elegance.

I was invited on both occasions to showcase the watch in a novel way that would intrigue the guests and tempt them to have a hands on experience with it. Telling the story of how the winning tyres were used in the crafting of the watch, I made the watch appear out of the IPad.

Alongside with this customized magic, I performed my other magic on the iPad as well as the night progressed.

The best part of this launch was that I was able to use my magic to effectively tell and curate the brand's story through the iPad. Doing that allows the guests to remember the brand and giving it a personality.

How would you tell a brand story?

Signing off,

Alexander Y

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by clients who value the finer things in life. Booked by luxury brands all over the world, he is the choice of luxury entertainment.

For any enquiries, do contact him at alexander@ipadmagician.org